What’s that about?

I get this weird thrill when I browse through fonts.  It doesn’t even matter if I’m actually going to use them or not.  I just dig looking at different typefaces and letterforms.

I could just leave it alone, but I wonder, what’s going on there?  Why are fonts like eye candy to me?  The letters themselves aren’t that exciting.  It’s not like I’m watching cat videos on YouTube.  I find cat videos on YouTube hard to resist.

There must be something that explains why letters are so compelling. I wonder if it’s rooted in some deep, lizard-brain mix of creativity, cognition, and language. I can’t figure it out, though.  I’m just not smart enough.  All I know is that I’ve heard all of the arguments, and I still think Comic Sans is gross.  ∆

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